Bachelor of Business Administration
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About the Course
Bachelor of Business Administration (BBA) is a popular three-year bachelor’s degree programme for students interested in pursuing a career in business management, which includes functional areas such as Finance, Sales & Marketing, Human Resource Management, and Information Technology. The BBA programme provides management knowledge and training, along with leadership skills, to prepare students for managerial roles and future entrepreneurship. Students can also choose from a few elective subjects over the course of three years. BBA program covers general management, managerial economics, accounting, organisational behaviour, cost accounting, business law, marketing, and other subject areas.
Key Features:
- Qualified and Competent Faculty Team
- Educational, Sports and Recreational Activities
- Excellent Physical and IT infrastructure Support
- Alumni Assistance and Holistic Placement Cell
- Industry-Academia Interaction, Internship and Live Research Projects
- Separate Hostel for both Boys and Girls
- Availability of Transportation facility
- Specialization offered in final (third) year of the Course :
- Accounting
- Finance
- Marketing
- Human Resource
- Business Analytics
Eligibility:
- The candidate must have passed 10+2 or equivalent from a recognised board in India with English and Accountancy subjects.
- Student who has not opted Accountancy as a subject in standard 12 and taken admission into BBA Course, must submit assignment/complete bridge course of Accountancy subject before completion of First Semester by paying ₹ 2000 as additional fees at Gandhinagar University.
Scope:
- The course assists students in upskilling their knowledge through quality management education.
- The course assists students in upskilling their knowledge through quality management education.
- BBA degree combined with some years of experience can lead to a leadership position in any organisation.
Pedagogy
- The programme is designed to develop graduates with attributes such as employability, entrepreneurial spirit, environmental sensitivity, and life - long learning. The classroom teaching pedagogy is designed and tailored to provide students with a holistic, international, and blended learning experience.
- The practical and theoretical aspects of the different specializations are provided with an industry cum entrepreneurial perspective through various guest lectures, live projects and experiential learning.
- Students are encouraged to undertake surveys, field visits and research to get a deep understanding and practically experience the concepts taught in the class. Case study-based discussions, industry visit, role play, flipped classrooms, debates, interviews, surveys, quizzes, business exercises are a regular part of classrooms. Students are inspired to learn from MOOCs, continuously apply theoretical learning and explore their potential through participation in extracurricular activities & events organised by various clubs and committees throughout the year.
Vision
To contribute to the societal environment through quality education, innovation and value augmentation in the area of Management Education.
Mission
To build up a competitive edge amongst the students by fostering a stimulating learning environment in the area of Management Education to meet the requirements of the global economy with an aim of creating corporate leaders and entrepreneurs.
POs
- PO1: To apply management fundamentals to evaluate different business issues using an integrative approach to analyse business environment for effective decision making,
- PO2: To develop functional and general management skills with critical thinking and communication skills.
- PO3: To demonstrate leadership, teamwork, and social skills.
- PO4: To develop a positive attitude and life skills to become a multi facet personality
- PO5: To demonstrate creativity, risk-taking ability and Act as an ethical and socially responsible management professional.
- PO6: To enhance entrepreneurship abilities so that the students are induced to undertake independent ventures or should opt for job with entrepreneurial attitude.
- PO7: To develop the ability to adapt to dynamic changes in an environment with an understanding of societal and ecological issues relevant to professional managerial practice through life-long learning.
PEOs
- PSO1: An ability to apply conceptual foundations of management to solve practical decision-making problems.
- PSO2: Possess and apply the knowledge to identify, formulate and solve business and managerial problems within the global business context.
- PSO3: An ability to understand the impact of Managerial solutions in a global, economic, environmental, and societal context with critical thinking.
- PSO4: Demonstrate written and oral skills appropriate for business communication and to communicate effectively with stakeholders and society at large.
- PSO5: Develop capability to function effectively as an individual and as a member/ leader of a multidisciplinary teams with positive attitude.
- PSO6: Develop the entrepreneurship abilities/entrepreneurial attitude
- PSO7: Acquire the ability to engage in lifelong learning in the era of rapid technological advances through professional development, practical training and specialized certificates.
- PSO8: Recognize and commit to following professional & organizational code of conduct in the larger interest of society and humanity .
- PSO9: Striving for holistic development of students.